Clients & Reference Projects

Design with substance – solutions with impact

Here you will find a selection of design projects, references, and clients with whom and for whom I have collaborated over the years. Each project aims to set new benchmarks, bringing creative solutions and ideas to market that emotionally engage the target audience, taking them on a journey and fostering long-term loyalty – through clear design and compelling storytelling.

  • Vienna Capitals

    Complete overhaul and redesign of the player and fan merchandise collection of the Austrian Bundesliga team Vienna Capitals – with a clear focus on streetwear aesthetics and urban identity.

    About the project 

  • BudderUp

    Founder and Creative Director of “Budderup” – a platform that served as an agency and showcase for over five years to generate creative freelance projects in the field of board and streetwear culture.
    Brand development, design, collaborations, apparel, board design and visual communication with a strong cultural reference.

  • Rip Curl

    Five years at Rip Curl in Australia – initially as a Graphic Artist in the global boardshort unit, later as Head of Graphics for the Australian market and responsible for the most graphically intensive product category: the T-shirt program.

  • IAG-ng

    Complete redesign of the visual identity of IAG-ng Gas Analytics for the European and North American markets – with targeted cultural adaptations for maximum regional relevance.

    About the project 

  • WeCare 4u

    Corporate identity, extended branding kit, packaging design and presentation and sales materials – including some lifestyle streetwear pieces as attention-grabbing promotional gifts.

  • Bluesheep Engineering

    Complete design of a humorous brand presence for a sole proprietorship – from consulting on corporate identity, branding kit and development of a unique character as a brand ambassador to the website.

    www.bluesheep.at 

  • Coffeeshop Company

    Five years of creative overall management for the repositioning of the international coffee chain with 240 shops in 22 countries – from brand strategy to product design to architecture and shop concepts.
    Development of comprehensive style guides, brand books, POS displays, and uniform and merchandise designs; design of all presentations for clients, investors, and sales processes.

    about the project 

  • Conference

    Development of a corporate identity, including packaging design and visual communication, for the coffee brand. Design of coffee packaging and graphic elements for brand presentation. Concept and design of a team outfit for "Cofference"—functional cycling apparel with a cultural connection to the brand and its origins.

  • Schärf & Sons / Culture Coffee

    Conception of an integrated coffee concept – from a visually compelling, picture-book-style coffee menu to menu board variations and coffee bar design, right through to shopfitting. A holistic design system that is so concise and distinctive that "Culture Coffeea" is perceived as a strong brand in its own right.

    about the project 

  • Seefeldhof

    Holistic visual brand development for the Zimmer family's "Seefeldhof" brand – from the strategically developed corporate identity to distinctive product packaging and the atmospheric shopfit design of the farm shop.

    zum Projekt 

  • Reload24

    Complete development of a scalable visual presence for a restaurant system – from corporate identity to product design, packaging and card systems, to advertising campaigns, photography, shopfit design & spatial concept and uniform design.

  • Klimt Manufaktur Coffee

    Brand building around the identity of Gustav Klimt for a coffee brand that tells the story of Viennese history and traditional coffeehouse culture – with Klimt as an iconic brand ambassador.
    Development of a high-quality visual language for the Austrian tourist target group. Corporate identity, packaging design, point-of-sale materials and marketing documents.

  • Roostfest

    Roostfest is a unique bike event format that redefines the relationship between photographer and rider.
    Conception of the event format, development of the corporate identity, design of marketing artworks & prizes, as well as organization and cooperation with Bike Park Semmering for the implementation of the event.

    about the project 

  • Trust in Steel Machine

    Brand building for “Trust in Steel Machine” – created in a unique collaboration with the iconic Italian bicycle manufacturer Tommasini.

    about the project 

  • C_SOU

    Brand building around the Austrian mountain biker Christoph Soukup – including corporate identity, branding kit, sticker designs, photography, social media strategy, team and MTB clothing as well as a conceptual CS Signature design line.

    zum Projekt 

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